Each year since 2000, Pantone announces its choice for color of the year. The 2021 Pantone Color of the Year color was selected after Pantone Color Institute spent the year researching color in art, printing, marketing – and throughout society. The new color is representative of the upcoming new year, influencing the use of color in print, marketing, and fashion.
Pantone color of the year "Living Coral" chosen to represent the year of 2019. Describing it as "vibrant, yet mellow" and that it would provide nourishment and warmth in our continually changing environment.
Introducing Pantone Color of the Year 2018—Ultra Violet! Bravely bold and oh so modern, this shade of purple is close to our hearts here at Artisan.