Tom Benedict, Author at Artisan Colour

About Tom Benedict

Tom Benedict is an experienced senior level executive in the application of effective marketing solutions across all channels including digital and print. As Director of Business Development at Artisan Colour, Tom is well versed in using technology to infuse and enhance potential opportunities for new client acquisition and retention.

How Catalog Automation Tools Slash Costly Product Marketing Production Inefficiencies
How Catalog Automation Tools Slash Costly Product Marketing Production Inefficiencies

11th Oct 2021

How Catalog Automation Tools Slash Costly Product Marketing Production Inefficiencies

Tom Benedict2021-11-02T15:57:14-07:00October 11th, 2021|Categories: Commercial Printing|Tags: brand marketing, catalog design, catalog layout, catalog printers, catalog printing, catalog production, commercial printing, digital printing|

Artisan Colour harnesses high-tech tools to create catalog automation that modernizes product marketing workflow.

Catalog Printing Experts Work on a Debut Catalog for a Shark Tank Winner
Catalog Printing Experts Work on a Debut Catalog for a Shark Tank Winner

26th Jul 2021

Catalog Printing Experts Work on a Debut Catalog for a Shark Tank Winner

Tom Benedict2021-08-17T16:44:59-07:00July 26th, 2021|Categories: Commercial Printing, Direct Mail Catalogs, Print Fulfillment|Tags: catalog design, catalog printers, catalog printing, catalog production, commercial printing, short run catalogs|

Color and quality matter in every large or short run catalog printing project. A 2020 Harvard Business Review article says giving viewers a way to live vicariously through catalog images helps generate sales. Learn how the team at Artisan Colour used its color, catalog, and quality expertise contributed to a successful catalog debut for a Shark Tank winner.

What is the G7 Method and Why Does it Matter for Color Management Services?
What is the G7 Method and Why Does it Matter for Color Management Services?

4th Dec 2020

What is the G7 Method and Why Does it Matter for Color Management Services?

Tom Benedict2023-06-02T11:47:38-07:00December 4th, 2020|Categories: Artisan Colour, Commercial Printing, Direct Mail Catalogs, Direct Mail Printing, Sales & Marketing Collateral, Signage, Small Format Printing|Tags: color calibration, color management, color manager, G7 Certification, G7 Expert, G7 Expert by Idealliance|

G7 is a printing calibration methodology with a goal that all printing has a predictable and consistent final appearance. Artisan takes pride in our long history of quality color management services, offering full color printing with consistent results.